Times Ascent Online- Executive Coaching: A rage! Cover Story

Sheetal Srivastava

There’s been a need for executive coaching in India for a long time. More-so now than ever before because of the pace of change in the corporate world and people’s expectations from their work.

Given the talent crunch that most HR managers complain about, specially at a senior level, executive coaching helps address a need which is hugely resonant among CEOs and top-level managers. Also, research often highlights that a “bad/uninspiring” boss is the most frequently cited reason for people quitting. Executive coaching helps develop “good/inspiring bosses”.

In fact, it helps in the transition of people from being bosses to coaches, who urge their teams to deliver. Says Radhakrishnan B Menon, managing director, LBW (Leadership in Business Worldwide) Consulting, “Normally focused on senior leaders and high potentials, coaching can improve leadership skills and team performance.” He further adds, “Eventually it generates high performing teams. Best results are achieved when coaching is aligned with business strategy.”

India is fast leaping into a new generation of economy, where the proliferation of new industries and the expansion of the existing ones has led to an unprecedented demand for highly skilled/experienced talent. With investments in these businesses at an all time high, the dependence on people performance has shot up dramatically.

The methods used to nurture talent base need to be in synch with the new dynamics. Today’s professional has changed from the earlier generations. He is far more aware of the unprecedented choice of job and career options. He therefore, looks for meaning beyond the hygiene factors of compensation. It is thus, critical to understand this professional to enable the organisation to leverage his true potential. 

“Coaching worldwide has managed to be a critical intervention in connecting best with the new- age professional, and India seems to be ripe for a similar movement,” avers Abhijit Pradhan, founder & chief explorer, Superstar Business Solutions.

“Businesses also need new and innovative strategies more than ever to succeed in the market place of today. Executive coaching can prime their most important assets – to take up that challenge,” adds Pradhan.

So how does executive coaching help drive an organisation’s business objective? Coaching helps create OWNERSHIP within key talent. It then helps the candidate translate that ownership into ACTION. All this is under the ambit of the overall organisational business goals. Coaching is sensitive to business realities and helps the individual find his answers and strategy in achieving those goals.

“Coaching is based on the belief that people have great potential and that they achieve what they believe. With this in mind, executive coaching is offered to senior people in the corporate world with the overall purpose of utilising the full potential of their senior people,” says Prof. Rooshikumar Pandya, a pioneer in the fields of communication, stress management, and therapeutic suggestions.

Executive coaching differs from a typical HR training. It is a form of leadership development that works one-on-one with an individual (usually senior management); to help them truly get on the mission/vision of an organisation, by addressing hurdles/obstacles they face (could be attitudes, challenging behaviour of peers/subordinates/senior etc). In turn, the coached individual is able to inspire and motivate his/her own team to deliver results, thus, build a winning team.



Author: Shalini Verma

Hi ! I am Shalini Verma and I help people to Achieve continuous inspiration and success , aid them to FREE energy from patterns and programmes that no longer serve them , partner with them to CREATE energy by putting into place regular work and life practices that are inspiring and sustaining and to MOBILIZE energy by taking intentional action into new oppurtunities and adventures . If you are ready to make inspiration and success your daily reality......then we are ready to go !

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